Betabrand is a San Francisco-based direct-to-consumer fashion company known for innovative women's activewear, particularly its signature Dress Pant Yoga Pants (DPYP). The company uses crowdsourcing to design and test new products, allowing customers to vote on designs before they are produced. Products are manufactured on-demand using a made-to-order model to reduce inventory waste.
Betabrand has been acquired
This company is no longer available on our private secondary market.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2010
Total Funding
$33.02M
5 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Total raised $33.02M across 5 rounds
Last updated 09-29-2026
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| Jun 9, 2017 | Series C-2 | $10M | — | |
| Sep 25, 2015 | Series C-1 | $15M | — | |
| Nov 7, 2012 | Series B TechCrunch | $6.5M | — | Foundry Group |
Chris Lindland
Founder & CEO
Colin Stuart
Co-Founder & CTO
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