Better Juice is an Israeli foodtech company that developed a non-GMO enzymatic process converting the simple sugars in fruit juice (sucrose, glucose and fructose) into dietary fibers and other non-digestible compounds, cutting sugar by up to 80% while preserving vitamins, minerals and flavor. The clean-label process runs in a bioreactor that integrates into existing juice production lines. Incubated at The Kitchen Hub, it raised an $8M seed round in 2021 and a Series A led by Ingredion Ventures in 2024. In April 2026 it was acquired by Prodalim, a Rotterdam-based juice and specialty ingredients group.
Better Juice has been acquired
This company is no longer available on our private secondary market.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2017
Total Funding
$8M
2 rounds
Acquired by Prodalim, adding enzymatic sugar-reduction tech to its Specialty Ingredients division
No further secondary liquidity expected; company folded into acquirer
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Total raised $8M across 2 rounds
Last updated 09-16-2026
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| Jan 17, 2024 | Series A Press release | Not disclosed | — | Ingredion Ventures |
| Jun 2021 | Seed Press release | $8M | — | iAngels |
Eran Blachinsky
Founder & CEO
Gali Yarom
Co-Founder, COO & VP Business Development
Roni Shapira
Chief Scientific Officer
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Louis Dreyfus Company
Global agribusiness and food company that deployed enzymatic technology in Brazil to produce orange juice with 30% less natural sugar and 3x dietary fiber content.
Juice Plus
Health supplement company offering juice-based wellness capsules and beverages as juice alternatives.
Apeel Sciences
Food technology company focused on extending shelf life of fresh produce using plant-derived coatings.
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