Coupang
#26 on Setter30 Most recent: Q3 2020Coupang is South Korea's largest e-commerce marketplace and logistics provider, offering fast same-day and next-day delivery, food delivery, video streaming, and fintech services. Founded in 2010 by Bom Kim, it operates as the leading digital commerce platform in South Korea with operations spanning retail, logistics, and digital services.
Public Company
Coupang is publicly traded
IPO'd on Mar 11, 2021
This company is no longer available on our private secondary market. Shares can be traded publicly under CPNG.
Overview
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2010
Employees
108,000+
Total Funding
$3.4B
6 rounds
Last Private Valuation
$9B
Nov 20, 2018
Secondary Signals (Note: SetterVC does not verify the accuracy of these)
2 signalsPIPC fined Coupang a record 624.7B won (~$409M) over its 33.7M-customer data breach and related violations.
Regulatory overhang and pending securities class action weigh on near-term risk profile.
Korea unit CEO Park Dae-jun resigned Dec 10, 2025 over the data breach; GC/CAO Harold Rogers is interim Coupang Corp. CEO — Bom Kim remains Coupang, Inc. CEO.
Korea leadership still interim; no permanent Coupang Corp. CEO named as of September 2026.
Funding
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Total raised $3.4B across 6 rounds
Last updated 09-19-2026
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| Nov 20, 2018 | Series E TechCrunch | $2B | $9B | SoftBank Vision Fund |
| Jun 2015 | Series D | $1B | $5B | SoftBank Group |
| Dec 10, 2014 | Series C TechCrunch | $300M | — | BlackRock |
Valuation Trajectory
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Entry · Series D
$5B
Jun 2015
Coupang today
$9B
Nov 2018 · latest mark
Coupang multiple
1.8x
valuation uplift since first round
Y-axis is logarithmic. Hollow dots = estimated valuations. Does not represent realized investor returns.
Leadership
Bom Kim
Founder, Chief Executive Officer & Chairman of the Board
Gaurav Anand
Chief Financial Officer
Harold Rogers
General Counsel & Chief Administrative Officer; Interim CEO, Coupang Corp. (Korea)
Competitors
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Naver Shopping
Naver's e-commerce division with over 50 trillion won GMV in 2024.
Gmarket
eBay-affiliated Korean marketplace with diverse products and global shipping.
11Street
SK Planet-operated marketplace focusing on competitive pricing.
Shopee
Southeast Asian e-commerce platform competing in Coupang's international markets.
AliExpress
Chinese e-commerce platform with presence in Korean market.
Kurly
Korean online grocery and fresh food delivery service.
Coupang Investment FAQ
Coupang FAQ
Yes, Coupang is publicly traded under the ticker symbol CPNG on the NYSE. The company went public in Mar 11, 2021.
Coupang trades under the ticker symbol CPNG on the NYSE. It began trading in Mar 11, 2021.
Coupang (CPNG on the NYSE) shares can be purchased through any standard brokerage account — including Fidelity, Charles Schwab, TD Ameritrade, and online platforms like Robinhood or E*TRADE. Search for the ticker CPNG to place an order.
Coupang went public in Mar 11, 2021 via ipo, with an offering valuation of approximately $9B. Coupang completed its initial public offering on March 11, 2021, listing on the New York Stock Exchange under ticker CPNG. The company priced at $35 per share, raising $4.6 billion and achieving an $84.47 billion valuation at close, becoming the largest South Korean IPO in the United States.
Coupang raised $3.4B across 6 disclosed funding rounds prior to its public listing.
Coupang was founded by Bom Kim in 2010.
Coupang is headquartered in Seoul, South Korea.
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