Fetch Robotics

San Jose, CA, United States Robotics Acquired

Fetch Robotics was a developer of cloud-based autonomous mobile robots (AMRs) for warehouse, manufacturing, and fulfillment automation. Founded in 2014 by Melonee Wise, Derek King, Eric Diehr, and Michael Ferguson, Fetch built one of the broadest AMR portfolios in the industry, with robots used for case picking, material delivery, just-in-time manufacturing logistics, and data collection. Its CloudFetch platform allowed customers to deploy and orchestrate fleets via SaaS without facility infrastructure changes. Fetch grew to over 100 customers in 26+ countries before being acquired by Zebra Technologies for ~$290M in August 2021. After acquisition, Zebra rebranded the line as Zebra Symmetry, but in 2025 announced it was winding down the AMR business, ultimately selling Fetch assets to Skild AI in late 2025.

Acquired

Fetch Robotics has been acquired

Acquired by Zebra Technologies August 10, 2021 ~$290M

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

2014

Employees

100–200

Total Funding

$91M

3 rounds

Funding

Total raised $91M across 3 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Series C

Date

July 23, 2019

Amount

$46M

Valuation

Lead Investors

Fort Ross Ventures
DateRoundAmount RaisedValuationLead Investors
July 23, 2019 Series C $46M Fort Ross Ventures
2017 Series B $25M Sway Ventures
February 9, 2015 Series A $20M Shasta Ventures

Leadership

  • Melonee Wise

    Co-Founder & CEO (2014-2021); VP Robotics Automation, Zebra (post-acquisition)

  • Michael Ferguson

    Co-Founder & CTO

  • Derek King

    Co-Founder

  • Eric Diehr

    Co-Founder

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • Locus Robotics

    AI-driven AMR vendor providing collaborative warehouse robots for fulfillment; deployed at 350+ sites worldwide. Considered the largest US AMR pure-play competitor.

  • 6 River Systems

    Collaborative mobile robot (Chuck) maker for warehouse fulfillment; acquired by Shopify in 2019, then by Ocado in 2023.

  • Geek+ (Geekplus)

    Chinese AMR leader with 30,000+ deployed robots worldwide and the largest global AMR market share; customers include DHL, Walmart, Decathlon, Nike.

  • inVia Robotics

    Goods-to-person AMR vendor for e-commerce fulfillment, offering Robotics-as-a-Service warehouse automation.

  • IAM Robotics

    Developer of autonomous mobile manipulation robots (Swift) for warehouse item-level picking.

  • MiR (Mobile Industrial Robots)

    Danish AMR maker for material transport in manufacturing and logistics; acquired by Teradyne in 2018.

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