Hyla Mobile (formerly eRecyclingCorps) is a US-based provider of smartphone trade-in, upgrade and reverse-logistics technology. The company offers a software-as-a-service platform and patented technology used by mobile carriers, retailers and OEMs to power consumer device trade-in programs, including remote valuation without in-person inspection, device processing, refurbishment and redistribution to secondary markets. Founded in 2009 as eRecyclingCorps by former RadioShack CEO David Edmondson and former Sprint PCS CEO Ron LeMay, the company was rebranded HYLA Mobile and grew to service trade-in programs for many of the world's largest tier-one wireless carriers. Hyla was acquired by Assurant in late 2020 in a deal valued at approximately $325 million and now operates as part of Assurant's Connected Living business.
Hyla Mobile has been acquired
This company is no longer available on our private secondary market.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2009
Employees
201–500
Total Funding
$145.1M
4 rounds
Total raised $145.1M across 4 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Last updated 06-25-2026
Latest Round
Type
Late-stage / Growth
Date
June 24, 2015
Amount
$5.1M
Valuation
—
Lead Investors
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| June 24, 2015 | Late-stage / Growth | $5.1M | — | Not disclosed |
| February 2014 | Series C | $105M | — | Not named |
| December 20, 2011 | Series A | $35M | — | Kleiner Perkins Caufield & Byers |
Biju Nair
President & CEO (through Assurant acquisition); now EVP & President, Global Connected Living & International Business at Assurant
David Edmondson
Co-Founder & former CEO
Ron LeMay
Co-Founder
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Likewize (formerly Brightstar)
Global device protection, trade-in and reverse-logistics provider serving carriers, retailers and OEMs; a primary scaled competitor to Hyla/Assurant's trade-in operations.
Asurion
Private mobile insurance and device protection company that also operates large-scale trade-in and upgrade programs for major US carriers.
Phobio
US device trade-in software and services provider offering iPhone, iPad and Mac trade-in solutions for retailers and OEMs.
ecoATM
Kiosk-based mobile device buyback network in the US that competes for consumer trade-in volume.
Access live market data
Sign UpData collected with AI, which can make mistakes. Please double-check this information.