Jaanuu
Jaanuu is a direct-to-consumer medical apparel brand founded in 2013 by pediatrician Dr. Neela Sethi-Young and her brother Shaan Sethi. The Company designs and sells fashion-forward, technically engineered scrubs and healthcare workwear featuring antimicrobial finishes, performance fabrics, and modern silhouettes. Headquartered in El Segundo, California, Jaanuu targets nurses, physicians, and other healthcare professionals through its website and select wholesale channels, competing with brands such as FIGS, Cherokee, WonderWink, and Grey's Anatomy. In May 2025, substantially all of Jaanuu's assets were acquired by VentureOn Management, LLC in an asset sale, with the Jaanuu brand, team, and operations continuing under new ownership.
Acquired
Jaanuu has been acquired
This company is no longer available on our private secondary market.
Overview
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2013
Employees
51–200
Total Funding
$97.6M
4 rounds
Funding
Total raised $97.6M across 4 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Last updated 06-25-2026
Latest Round
Type
Series B
Date
January 11, 2022
Amount
$75M
Valuation
—
Lead Investors
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| January 11, 2022 | Series B | $75M | — | Eurazeo |
| December 2018 | Series A | $15M | — | JMK Consumer Growth Partners |
| April 2017 | Seed extension | $5M | — | Sipadan Capital |
Leadership
Michael Alexander
Chief Executive Officer
Dr. Neela Sethi-Young
Co-Founder & Chief Medical Officer
Shaan Sethi
Co-Founder & Board Member
Competitors
Competitor list is illustrative and may be incomplete, stale, or erroneous.
FIGS
Publicly traded (NYSE: FIGS) direct-to-consumer medical apparel brand and Jaanuu's closest premium-scrubs competitor.
Cherokee Uniforms
Longstanding medical uniform brand owned by Careismatic Brands, offering broad sizing and value-priced scrubs.
WonderWink
Mid-market scrubs brand under Superior Uniform Group, known for colorful, performance-oriented healthcare workwear.
Grey's Anatomy by Barco
Barco Uniforms label of fashion-inspired medical scrubs, a long-running competitor in the women's healthcare apparel segment.
Mandala Scrubs
Direct-to-consumer scrubs startup positioned as a stylish, value-priced alternative to FIGS and Jaanuu.
Dickies Medical
Medical apparel line under workwear brand Dickies, focused on durable, utility-oriented scrubs.
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