Mindbody

San Luis Obispo, California, United States Information Technology Public

Mindbody is a San Luis Obispo, California-based SaaS company providing cloud-based scheduling, payments, and business-management software for the wellness, fitness, beauty, and spa industries. It serves studios, gyms, and salons plus a consumer marketplace for booking classes and appointments. Taken private by Vista Equity Partners in 2019, it now operates under the Playlist parent brand alongside ClassPass and Booker.

Public Company

Mindbody is publicly traded

IPO'd on June 18, 2015

MB NASDAQ

This company is no longer available on our private secondary market. Shares can be traded publicly under MB.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

2001

Employees

1,001–5,000

Total Funding

$3.29B

4 rounds

Last Private Valuation

$7.5B

January 15, 2026

Funding

Total raised $3.29B across 4 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Merger

Date

January 15, 2026

Amount

$785M

Valuation

$7.5B

Lead Investors

Affinity Partners
DateRoundAmount RaisedValuationLead Investors
January 15, 2026 Merger $785M $7.5B Affinity Partners
October 13, 2021 Merger $500M Sixth Street
February 2019 Acquisition $1.9B Vista Equity Partners

Leadership

  • Fritz Lanman

    CEO, Playlist (parent of Mindbody, ClassPass, Booker)

    LinkedIn
  • Sunil Rajasekar

    President & Chief Technology Officer, Mindbody

  • Tom Aveston

    Chief Financial Officer

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • Zen Planner

    All-in-one functional fitness gym software for small and mid-sized fitness businesses with automation, billing, CRM, and member engagement capabilities.

  • ClassPass

    Fitness membership platform providing access to various studios and gyms; acquired by Mindbody in 2021 and now part of the Playlist ecosystem.

  • Glofox

    Fitness studio management software known for sleek design and modern mobile experience.

  • WellnessLiving

    Cloud-based business management software for health and wellness businesses.

  • Wodify

    Fitness studio management software popular for CrossFit gyms with workout tracking features.

  • EGYM

    Global fitness and wellness technology platform; merged with Playlist (Mindbody parent company) in March 2026.

Mindbody Investment FAQ

Mindbody FAQ

Yes, Mindbody is publicly traded under the ticker symbol MB on the NASDAQ. The company went public in June 18, 2015.

Mindbody trades under the ticker symbol MB on the NASDAQ. It began trading in June 18, 2015.

Mindbody (MB on the NASDAQ) shares can be purchased through any standard brokerage account — including Fidelity, Charles Schwab, TD Ameritrade, and online platforms like Robinhood or E*TRADE. Search for the ticker MB to place an order.

Mindbody went public in June 18, 2015 via ipo, with an offering valuation of approximately $7.5B. Mindbody was taken private by Vista Equity Partners in February 2019 for $1.9 billion. The company merged with ClassPass in October 2021, rebranded under the parent company Playlist in 2025, and completed a merger with EGYM in March 2026 at a combined enterprise valuation of $7.5 billion.

Mindbody raised $3.29B across 4 disclosed funding rounds prior to its public listing.

Mindbody is headquartered in San Luis Obispo, California, United States.

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Data collected with AI, which can make mistakes. Please double-check this information.