PlaceIQ is a location intelligence company that uses mobile location data to deliver consumer behavior insights, audience targeting, and visitation measurement for marketing, media, and enterprise customers. Founded in 2010 by Duncan McCall and Steve Milton, the company built a data platform analyzing real-world consumer movement to inform advertising and business decisions. PlaceIQ was acquired by data integrity software vendor Precisely in February 2022 and now operates as part of Precisely's product portfolio (Precisely PlaceIQ, Precisely Audiences, Precisely Visits).
PlaceIQ has been acquired
This company is no longer available on our private secondary market.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2010
Total Funding
$55.45M
6 rounds
Total raised $55.45M across 6 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Last updated 06-25-2026
Latest Round
Type
Series E
Date
August 27, 2019
Amount
$8.7M
Valuation
—
Lead Investors
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| August 27, 2019 | Series E | $8.7M | — | Experian Ventures |
| January 14, 2016 | Series D | $25M | — | |
| February 10, 2014 | Series C | $15M | — |
Duncan McCall
Co-Founder & CEO (former)
Steve Milton
Co-Founder & CTO
Competitor list is illustrative and may be incomplete, stale, or erroneous.
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