Salesloft
Salesloft is an AI-powered revenue orchestration platform that helps B2B sales organizations run their entire revenue workflow, including cadences, outbound prospecting, conversation intelligence, deal management and forecasting. Founded in Atlanta in 2011 by Kyle Porter and David Cummings, it became a leader in the sales engagement category and was acquired by Vista Equity Partners in December 2021 at a $2.3B valuation. It acquired conversational AI platform Drift in February 2024 and completed a merger with forecasting company Clari in December 2025; the combined business operates under the Salesloft brand, led by CEO Steve Cox.
Acquired
Salesloft has been acquired
This company is no longer available on our private secondary market.
Overview
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2011
Employees
1,001–5,000
Total Funding
$241.53M
6 rounds
Latest Valuation
$1.1B
Jan 6, 2021
Secondary Signals (Note: SetterVC does not verify the accuracy of these)
2 signalsCompleted merger with Clari; Vista-backed combined company goes forward under the Salesloft brand.
Change of control resets basis for any secondary marks; prior standalone $2.3B Vista mark superseded.
Appointed Steve Cox as CEO of the combined Clari-Salesloft entity, succeeding David Obrand.
New CEO signals active post-merger integration phase; watch for strategy/roadmap shifts.
Funding
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Total raised $241.53M across 6 rounds
Last updated 09-29-2026
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| Jan 6, 2021 | Series E | $100M | $1.1B | Owl Rock Capital |
| Apr 25, 2019 | Series D | $70M | $0.6B | Insight Partners |
| Apr 3, 2018 | Series C | $45M | — | Insight Venture Partners |
Valuation Trajectory
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Entry · Series B
$100M
Jan 2017
Salesloft today
$1.1B
Jan 2021 · latest mark
Salesloft multiple
11.0x
valuation uplift since first round
Y-axis is logarithmic. Hollow dots = estimated valuations. Does not represent realized investor returns.
Prominent Investors
Leadership
Steve Cox
Chief Executive Officer
Brian Benfer
Chief Revenue Officer
Laurie Ehrbar
Chief Marketing Officer
Rick Hasselman
Chief Financial Officer
Sophie Kunsa
Chief Customer Officer
Rajesh Krishnaswami
Chief Technology Officer
Kylie Fuentes
Chief Product Officer
Peter Liebert
Chief Information Security Officer
Eric Rosenbower
Chief of Staff
Catie Cambridge
General Counsel
Competitors
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Outreach
Sales execution / AI revenue workflow platform competing directly in sales engagement.
Gong
Revenue intelligence and conversation analytics platform; overlaps with Salesloft on conversation intelligence and deal insights.
Apollo.io
Sales intelligence and engagement platform combining prospect data with outbound automation.
HubSpot Sales Hub
CRM-native sales engagement and automation tools from HubSpot.
Salesforce Sales Cloud
Incumbent CRM with native engagement features (High Velocity Sales / Sales Engagement).
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