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SMS Assist

Chicago, IL Real Estate / PropTech Acquired

SMS Assist was a Chicago-based, cloud-based multi-site property and facilities maintenance technology company. Its proprietary platform connected commercial and residential property owners with a national network of more than 20,000 certified affiliate subcontractors for janitorial, repair, and maintenance services. The platform offered vendor management, logistics planning, real-time work order tracking, predictive modeling and electronic invoicing across more than 90,000 client locations. Founded by Mike Rothman, the company reached unicorn status in 2016 after raising $150M from Goldman Sachs Investment Partners, and was acquired by Lessen in January 2023 in what was described as the largest proptech merger to date.

Acquired

SMS Assist has been acquired

Acquired by Lessen January 12, 2023 ~$950M

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

1999

Employees

700–1,000

Total Funding

$255M

4 rounds

Latest Valuation

$1B

June 7, 2016

Funding

Total raised $255M across 4 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Series D

Date

June 7, 2016

Amount

$150M

Valuation

$1B

Lead Investors

Goldman Sachs Investment Partners
DateRoundAmount RaisedValuationLead Investors
June 7, 2016 Series D $150M $1B Goldman Sachs Investment Partners
May 5, 2015 Series C $45M Insight Venture Partners
October 22, 2013 Series B $45M Pritzker Group Venture Capital

Prominent Investors

Goldman Sachs Asset Management Insight Partners

Leadership

  • Mike Rothman

    Founder & Chairman

  • Marc Shiffman

    President & CEO

    LinkedIn

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • ServiceChannel

    Facilities management platform that connects multi-location businesses with service providers, managing work orders and invoices.

  • Lessen

    Tech-enabled outsourced real estate property services platform; acquired SMS Assist in 2023.

  • FacilitySource

    Facilities management solutions provider focused on vendor management, asset tracking, and maintenance scheduling.

  • Divisions Maintenance Group

    National facilities maintenance provider serving multi-site commercial and residential clients.

  • UpKeep

    Mobile-first computerized maintenance management software (CMMS) for managing maintenance work orders and assets.

  • FMX

    Cloud-based facilities management platform helping organizations streamline maintenance operations.

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