Touch of Modern

San Francisco, CA, United States Consumer Acquired

Touch of Modern is a members-only flash sale e-commerce website and mobile app focused on selling lifestyle products, fashion, gadgets, watches, and accessories targeted at men. Founded in 2012 in San Francisco by Dennis Liu, Jonathan Wu, Steven Ou, and Jerry Hum, the company operates a curated direct-to-consumer marketplace offering exclusive products at discounts up to 70% off retail. In May 2022, the original ToMo Inc. entity completed an assignment for the benefit of creditors (ABC) and its assets were acquired by Touch of Modern LLC, a subsidiary of CSC Generation Holdings (which also owns Sur La Table, One Kings Lane, Z Gallerie, and Backcountry). The brand continues operating under the new corporate parent.

Acquired

Touch of Modern has been acquired

Acquired by CSC Generation Holdings May 27, 2022

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

2012

Employees

50–200

Total Funding

$17M

3 rounds

Funding

Total raised $17M across 3 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Series B

Date

June 19, 2014

Amount

$14M

Valuation

Lead Investors

Partech Ventures
DateRoundAmount RaisedValuationLead Investors
June 19, 2014 Series B $14M Partech Ventures
July 11, 2013 Series A $3M Floodgate Fund, Hillsven Capital
2010 Seed Not disclosed i/o Ventures

Prominent Investors

Western Alliance Bank

Leadership

  • Jerry Hum

    Co-Founder and Executive Chairman

  • Egon Smola

    President and Chief Operating Officer

  • Dennis Liu

    Co-Founder

  • Steven Ou

    Co-Founder

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • Huckberry

    Curated men's lifestyle e-commerce retailer offering clothing, gear, and accessories with an outdoorsy, premium aesthetic.

  • Uncrate

    Design-forward online publication and shop for men's products combining editorial discovery with curated commerce.

  • Bespoke Post

    Subscription and shop-based men's lifestyle box service offering curated apparel, grooming, and home goods.

  • The Grommet

    E-commerce marketplace focused on launching innovative consumer products from smaller makers and emerging brands.

  • Gilt

    Members-only flash sale e-commerce platform for fashion, accessories, and home goods.

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Data collected with AI, which can make mistakes. Please double-check this information.