TVision

New York, NY Media & Advertising Technology Acquired

TVision is an audience measurement company that uses computer vision and proprietary in-home panels to passively measure second-by-second, person-level attention, co-viewing and in-room presence for linear TV and connected TV (CTV) advertising and programming. Founded in 2014 by MIT alumni Yan Liu, Raymond Fu and Dan Schiffman, the company places sensor devices in opted-in households to capture eyes-on-screen attention data that is licensed to advertisers, agencies, networks and measurement partners as an alternative or complement to Nielsen-style panel ratings. TVision operates from offices in New York, Boston and Tokyo. In April 2026, TVision entered into a definitive agreement to be acquired by Viant Technology (NASDAQ: DSP) for $40 million, with the transaction closing in May 2026 and integrating TVision's attention signals into Viant's AI-powered programmatic advertising platform.

Acquired

TVision has been acquired

Acquired by Viant Technology Inc. April 15, 2026 $40M

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

2014

Employees

51–200

Total Funding

$34.1M

3 rounds

Funding

Total raised $34.1M across 3 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Series B extension

Date

November 2022

Amount

$16M

Valuation

Lead Investors

iSpot.tv
DateRoundAmount RaisedValuationLead Investors
November 2022 Series B extension $16M iSpot.tv
July 2018 Series B $11.5M Accomplice, Jump Capital
2016 Series A $6.6M Not disclosed

Prominent Investors

i Spot SIG Capital Accomplice Golden Ventures

Leadership

  • Yan Liu

    CEO & Co-Founder

    LinkedIn
  • Dan Schiffman

    Co-Founder & Chief Revenue Officer

  • Raymond Fu

    Co-Founder

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • Nielsen

    Incumbent global audience measurement firm whose people-meter TV ratings TVision was explicitly built to challenge with attention-based, computer vision panels.

  • iSpot.tv

    Cross-platform TV ad measurement company and Nielsen alternative; led TVision's 2022 Series B and licensed TVision's attention and co-viewing data into its measurement currency.

  • VideoAmp

    Cross-platform measurement and currency provider competing for advertiser and agency spend on alternative TV/CTV measurement.

  • Comscore

    Public cross-platform audience measurement company offering TV and digital ratings competing in the alternative currency space.

  • Samba TV

    Smart-TV-based audience measurement and advertising company using ACR data, competing on cross-platform viewership and attention insights.

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Data collected with AI, which can make mistakes. Please double-check this information.