Welltok was a Denver-based enterprise SaaS company providing a data-driven consumer activation platform for the healthcare industry. Its CafeWell platform combined a consumer database, predictive analytics, and multi-channel outreach (SmartReach) to help health plans, employers, providers, government programs (Medicare/Medicaid) and PBMs identify and motivate consumers to take specific health actions. The company grew through acquisitions including Silverlink Communications (2015), Predilytics and Zamzee, and was acquired by Virgin Pulse in November 2021.
Welltok has been acquired
This company is no longer available on our private secondary market.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2009
Total Funding
$239M
8 rounds
Total raised $239M across 8 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Last updated 06-25-2026
Latest Round
Type
Series E-3
Date
April 2018
Amount
$75M
Valuation
—
Lead Investors
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| April 2018 | Series E-3 | $75M | — | Not disclosed |
| October 2016 | Series E-2 | $33.7M | — | Not disclosed |
| December 2015 | Series E | $45M | — | Georgian Partners |
Bob Fabbio
Chief Executive Officer (at time of acquisition)
Jeff Margolis
Chairman of the Board (former CEO 2013-2020)
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Virgin Pulse
Wellbeing and engagement platform; ultimately acquired Welltok in 2021.
Castlight Health
Healthcare navigation and benefits engagement platform for employers.
Evive Health
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League
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Limeade
Employee wellbeing and engagement SaaS platform.
Vida Health
Virtual care platform for chronic condition management.
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