Zeta Global is an AI-powered, omnichannel marketing cloud platform that unites owned and paid channels into a single system for data-driven marketing. The company combines its proprietary Zeta Marketing Platform (ZMP) with a massive Data Cloud containing deterministic identity signals on hundreds of millions of consumers to enable personalized customer lifecycle marketing at scale. Core capabilities include customer data platform (CDP) functionality, AI-driven audience modeling and campaign optimization, and omnichannel activation across email, SMS, social, connected TV, web, and mobile.
Zeta Global is publicly traded
IPO'd on June 10, 2021
This company is no longer available on our private secondary market. Shares can be traded publicly under ZETA.
Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Founded
2007
Employees
3,200–3,400
Total Funding
$560.1M
6 rounds
Last Private Valuation
$1.3B
March 1, 2021
Total raised $560.1M across 6 rounds
Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.
Last updated 06-25-2026
Latest Round
Type
Series F
Date
April 27, 2017
Amount
$140M
Valuation
$1.3B
Lead Investors
| Date | Round | Amount Raised | Valuation | Lead Investors |
|---|---|---|---|---|
| March 1, 2021 | Debt refinancing | $222.5M | — | Not disclosed |
| April 27, 2017 | Series F | $140M | $1.3B | GPI Capital |
| July 2015 | Series D | $125M | — | GSO Capital Partners |
Competitor list is illustrative and may be incomplete, stale, or erroneous.
Salesforce Marketing Cloud
Enterprise marketing automation and customer engagement suite from Salesforce, offering marketing cloud capabilities for omnichannel campaigns.
Adobe Experience Cloud
Comprehensive digital experience platform from Adobe offering marketing, analytics, and customer journey capabilities.
HubSpot
Customer platform offering CRM, marketing automation, sales, and service solutions with integrated tools for small to mid-market businesses.
Oracle Marketing Cloud
Enterprise marketing cloud platform from Oracle providing customer engagement and marketing automation capabilities.
Segment (Twilio)
Customer data platform enabling data activation across marketing, analytics, and business tools.
Marigold
Customer engagement platform offering email marketing, SMS, push notifications, and audience management capabilities.
Yes, Zeta Global is publicly traded under the ticker symbol ZETA on the NYSE. The company went public in June 10, 2021.
Zeta Global trades under the ticker symbol ZETA on the NYSE. It began trading in June 10, 2021.
Zeta Global (ZETA on the NYSE) shares can be purchased through any standard brokerage account — including Fidelity, Charles Schwab, TD Ameritrade, and online platforms like Robinhood or E*TRADE. Search for the ticker ZETA to place an order.
Zeta Global went public in June 10, 2021 via ipo, with an offering valuation of approximately $1.3B. Zeta Global completed its initial public offering on June 10, 2021, listing on the New York Stock Exchange under ticker ZETA. The company priced 21.5 million shares at $10 per share, representing a $1.7 billion valuation at IPO.
Zeta Global raised $560.1M across 6 disclosed funding rounds prior to its public listing.
Zeta Global was co-founded by David A. Steinberg, and John Sculley in 2007.
Zeta Global is headquartered in New York, NY, USA.
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