Aventri

Bluffdale, UT, United States SaaS Acquired

Aventri is a cloud-based event management platform providing end-to-end solutions for enterprise event planning and execution. The platform covers the complete event lifecycle from registration and attendee tracking to reporting and analytics, serving clients including Coca-Cola, MasterCard, and Dell across 35 countries. Originally founded as Global Executive Business Service in 1998, rebranded to Etouches in 2008, then to Aventri in 2018. In 2022, Aventri merged with MeetingPlay and acquired Eventcore to form Stova, the unified event management platform.

Acquired

Aventri has been acquired

Acquired by Eventcore Jun 2022

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

1998

Employees

201–500

Total Funding

$50.25M

8 rounds

Secondary Signals (Note: SetterVC does not verify the accuracy of these)

1 signal
Leadership Change Recent 2026-04-09

Promoted Anupam Palit (ex-President & CFO) to CEO, succeeding the prior chief executive.

Leadership transition; no direct pricing/liquidity signal.

Funding

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Total raised $50.25M across 8 rounds

Last updated 10-02-2026

DateRoundAmount RaisedValuationLead Investors
Jan 2022 Merger / Recap (Sunstone + Camden, MeetingPlay merger) Not disclosed — Sunstone Partners, Camden Partners
Jun 23, 2020 Growth Equity (HGGC + Level Equity) Press release Not disclosed — HGGC, Level Equity
May 9, 2017 Buyout (HGGC) Not disclosed — HGGC

Prominent Investors

HGGC Level Equity HGGC Level Equity

Leadership

  • Anupam Palit

    Chief Executive Officer

  • Kellie Noumi

    Chief Technology Officer

  • Kirk Ziehm

    Vice Chairman of the Board

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • Cvent

    Enterprise event management and registration platform

  • Splash

    Event management and experiential marketing platform

  • Swoogo

    Event management software for virtual, hybrid and in-person events

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Data collected with AI, which can make mistakes. Please double-check this information.