Freshly

New York, NY, US Food & Beverage Acquired

Freshly is a direct-to-consumer prepared meal delivery service that shipped ready-to-eat, nutritionally balanced meals to customers across 48 US states. Founded in 2012 and headquartered in New York City, Freshly offered convenient microwave-ready meals designed for health-conscious consumers seeking convenient nutrition. At the time of acquisition, Freshly was shipping over 1 million meals per week with projected 2020 revenues of USD 430 million.

Acquired

Freshly has been acquired

Acquired by Nestlé USA October 30, 2020 $950M

This company is no longer available on our private secondary market.

Overview

Company data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Founded

2012

Total Funding

$105M

3 rounds

Latest Valuation

$0.48B

June 2017

Funding

Total raised $105M across 3 rounds

Funding data and valuation marks are estimates and may be incomplete, stale, erroneous, or revised.

Last updated 06-25-2026

Latest Round

Type

Series C

Date

June 2017

Amount

$77M

Valuation

$0.48B

Lead Investors

Nestle
DateRoundAmount RaisedValuationLead Investors
June 2017 Series C $77M $0.48B Nestle
July 2016 Series B $21M Insight Venture Partners
2015 Series A $7M Highland Capital Partners

Leadership

Competitors

Competitor list is illustrative and may be incomplete, stale, or erroneous.

  • HelloFresh

    Meal kit delivery service and flagship brand of HelloFresh Group; operates in US since 2013; offers recipe boxes and prepared meal options

  • Blue Apron

    New York-based meal kit service founded in 2012 offering 80+ weekly recipe options across multiple dietary categories

  • Factor

    Pre-prepared, chef-designed, ready-to-eat meal delivery service with no assembly required; part of HelloFresh Group

  • Gobble

    Meal kit service offering pre-prepped ingredients and recipes designed to be prepared in 15 minutes or less

  • Sunbasket

    Organic ready-to-eat meal delivery service targeting health-conscious consumers

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